Recently added products
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Diverge 4 Sport Carbon - Deep Orange/dune White
€ 3499
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Diverge 4 Sport Carbon - Emerald Metallic/silver Dust
€ 3499
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Diverge 4 Sport Carbon - Obsidian Metallic/quartz Metallic
€ 3499
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Diverge 4 Comp Carbon - SRAM Apex AXS/S1000 - Laurel Green Metallic/dolomite Metallic
€ 4499
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Diverge 4 Comp Carbon - SRAM Apex AXS/S1000 - Dolomite Metallic/orange Zest
€ 4499
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Diverge 4 Expert - SRAM Rival XPLR - Nebula Metallic/sandstone Metallic
€ 6299
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Diverge 4 Expert - Shimano GRX Di2 - Fjord Metallic/emerald Metallic
€ 6499
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Diverge 4 Expert - Shimano GRX Di2 - Nebula Metallic/sandstone Metallic
€ 6499
Blog
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What's new on Specialized.
17. July 2025
A seemingly quiet (and I guess finally warm!) summer, but at least from the point of view of the ... -
UNBOUND GRAVEL - 10 questions for Ann Christine!
16. June 2025
However, cycling is a technical sport and we are a bike shop. Maybe the following is about technique and ... -
Handed over: S-Works Tarmac SL8 Remco ‘Golden Season’ LTD
30. May 2025
The most special bike handover of this week is also the most remarkable in the history of our existence, ... -
Handed over: Diverge Comp Carbon
28. May 2025
Viljar recently wanted to replace his gravel with new gravel. We were of course very happy to help him. ... -
Handed over: Crux Expert
22. May 2025
Arvi's new and sporty gravel was the CRUX EXPERT with carbon wheels and electronic gearbox. ... -
Project: HT > Gravel - why not!
9. May 2025
We will end this week with just such a project. We've just handed over the ‘conversion’ of a top-of-the-range ...
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Official dealer
We are official representatives for the following brands: Specialized, Roval, Pashley, Oakley, Rocket Espresso, Supacaz, Rascal, Viva, Wahoo, Shimano, Morgan Blue.
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Customer service
We are always here for you. Far from just an online store. Call us, write to us, come to see us in person. We are really here.
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Reliable shopping place
We founded a bike shop in Tallinn in 2011 and opened a Tartu store in 2013.
Erki Kukk & Sulev Lipp, Specialized Dealer Event, Austria 2012
We rode bikes long before opening the stores, but at some point, we just had to leave everything else, take the next step and turn the hobby into a professional job. Christoph Sauser, a cycling legend, helped us take that step, and we are very grateful to him. Our story at length. We promise to be honest; educate ourselves and our clients; be independent, care about after-sales service, and give the best advice. We do all this with joy because we love cycling ourselves!
Our goal is to be the smartest bike shop in Estonia.